Early Metrics Corner

Keeping you informed about the latest  tech trends

Early Metrics Corner

Keeping you informed about the latest  tech trends

News From the Ground

#LASTMONTH EM BREAKFAST: Scaling up is arguably the most challenging phase in the life of any start-up. That is why we invited an expert in the matter, Dr. Rebecca Homkes, to give a presentation to a group of selected entrepreneurs. The conversation was very insightful and we certainly came out with many useful pointers.   … Read more

MyElefant never forgets to send the right marketing SMS

The importance of phones in our journey to buying anything (from groceries to headphones and inflatable flamingos) is undeniably growing. In fact, Forrester’s 2018 Retail Best Practices: Mobile Web study estimates that smartphones will be used in over 33% of total U.S. retail sales (worth more than $1 trillion) at some point in the purchasing … Read more

5 key trends in the application of AI in retail

We live in exciting times: artificial intelligence (AI) is no longer only a thing of science fiction as it’s finally entering the real world. With the emergence of tangible applications, the global AI market is booming and is projected to be worth 7,35 billion U.S. dollars by the end of this year. For the moment, … Read more

News from the ground

#LATEST NEWS   VIVATECHNOLOGY : During 3 days, 8 000 startups gathered for VivaTech. We took advantage of it to feature some of the best rated startups attending the event such as TIlkee or Opendatasoft and explain our methodology during an interview with Les Echos. If you couldn’t catch us there, contact us. GENERATION FRENCH TECH: Do you know the … Read more

Blocko : The Blockchain solution for your enterprise

“40 years from now, blockchain and all that followed from it will figure more prominently in that story than will bitcoin.” Larry Summers, US Former Treasury Secretary. If you haven’t heard about blockchain or bitcoin at this stage, you’ve been living under a rock. But many questions still remain regarding the technology: too risky, not … Read more

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